Tuesday, January 18, 2011

Due 1/20

10 min or less presentation for 1/20

Log Line -- one-sentence summary of the pitch for a proposed project
Objective - what is it's function? calling card for job, deeper meaning, etc.
Short synopsis of your project.
Tone and Execution -- What's your approach
Objective -- What do they want to happen? What is the goal of this project?
Target Audience --- Who is your audience -- you can not answer everyone?
Positioning - rent a theater, internet, etc.
Mandatories -- What is needed to make the project happen.
Inventory -- What is done.
Timeline -- detailed!

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